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2019 New Google Ads (AdWords) Course – From Beginner to PRO

Updated May 2019: Google Ads (AdWords) Step-by-Step Course to help you Succeed with Search, Display & Remarketing.
Instructor:
Simon Koss
5,281 students enrolled
Understand the Quality Score of Google Adwords Search Campaigns
Discover the Right Audiences (based on Interests, Keywords, Remarketing) for your company to Target on Google Display Network
Create Professional Text Ads to Convert Maximum % of People who Search Online
Create Professional Image & Responsive Ads to Convert Maximum % of People who Browse Online
Make the Right Decisions on which options to choose in the platform
Choose the right bidding strategy to spend less and gain more
Create step by step Adwords Search Campaigns with 10/10 Quality Score and great ROI
Create step by step Adwords Display Campaigns with high ROI
Create step by step Adwords Remarketing Campaigns with high ROI

** Updated MAY 2019 – ALL VIDEOS up to date – NEW GOOGLE ADS INTERFACE & DASHBOARD (more VIDEOS with your QUESTIONS).

THIS IS THE BEST CHOICE FOR BEGINNERS

We created a professional NEW Google AdWords Tutorial to help you succeed online if you are just starting. 

New Google AdWords Tutorial is a 2019 success guide to help you create successful AdWords Campaigns. You need no previous experience.

In the complete New Google AdWords Tutorial, you will find step by step the right settings to create Google AdWords Search, Display & Remarketing Campaigns.

We focus on the Performance Marketing aspect of Google AdWords. We don’t want you just to learn Adwords, we want you to succeed. 

There are hundreds of online tutorials that will describe all the available options inside AdWords. We won’t do the same. We will guide you step by step on these options that really work. We want you to be successful. We want you to compete and win. 

For us, Google AdWords Search Campaigns means campaigns with high ROI (Return On Investment), low Cost Per Click and high-Quality Score. 

For us, Google AdWords Display Campaigns means campaigns with low Cost Per Click and high Return On Investment as well as branding campaigns that make people remember your brand. 

THIS COURSE IS DIFFERENT FOR 2 REASONS

This Google AdWords Tutorial is different for two reasons. 

The first one is that we teach you what works because our job is to teach you, not to take you as a client. 

The second reason is that we focus on your questions to make that Tutorial even more productive. You ask, we create a video and upload it to this Google AdWords Tutorial. 

You have unlimited access to our Google AdWords Tutorial so you can come back anytime to check the new videos and make more questions. 

Our Google AdWords Tutorial is alive; it evolves day by day as new methods are discovered, and new options start working and bringing results. 

We don’t teach just to teach; we want you to succeed. That’s why we focus only on what is working. 

EXLCUSIVE METHODOLOGY TO SUCCEED

We have developed our exclusive methodology in various aspects of AdWords to help you succeed. We use our extensive experience of more than 12 years of Adwords campaigns to explain you simply what is working and how to do it. 

By the end of this tutorial, you should be able to create your campaigns on your own. We are confident that, if you follow our steps, these campaigns will bring back measurable results making your client or your boss happier. 

After creating your campaign, you enter the testing or learning phase. This phase is the most challenging period for a Google AdWords Campaign. Everything is new, and the results don’t come the first day. So we are here to help you in that phase too. 

Ask us, show us your results, ask for ideas, advertising, let us think about your AdWords Campaigns. Don’t forget that we want you to succeed. 

In addition to the technical aspects analyzed in detail during the Google AdWords Tutorial, we also dive into the secrets and strategies at each level of an AdWords  Campaign. 

We start with the proper implementation of various campaign settings (networks, locations, languages, ad schedule, bidding strategies) followed by the art and approach behind writing a successful text ad that sells. As well as adequately targeting our keywords using the 4 possible targeting options accordingly.

GOOGLE ADWORDS PREMIER PARTNER

This Google AdWords Tutorial is the only AdWords Tutorial created by an instructor who is also a Google PREMIER Partner, which is a title given to only 3% of Google Partners worldwide. 

Even though we are Google Partners, in reality, we are your partner. We don’t work for Google; we work for you. We have insider info, we have experience, and we use all that to provide you with a Google AdWords Tutorial that will help you achieve your goals. 

We don’t want to feed Google with your budgets; we want you to invest in Google AdWords and get a high Return On Investment. That’s why we use Google AdWords and all the other tools in our Digital Marketing Strategy. 

The Google AdWords Tutorial is the most effective, straightforward & practical Tutorial on the market.

That’s all for now; we are waiting for you in the inside. Don’t forget to ask. You ask, you learn. So let’s finish that text with our Tutorial’s motto: Learn. Apply. Grow.

🙂

Introduction to Google AdWords

1
We Help you Discover the Secret To AdWords Success
2
New Adwords VS Old Adwords
3
How to create your account from scratch
4
Adwords & Payment Settings

Google Adwords Search & Quality Score

1
Intro - 3+1 Success Factors
2
Examples of 3+1 Success Factors
3
Quality Score = less Money & Better Ranking
4
Adwords -Tree- Campaigns, Ad Sets, Ads
5
AdWords Challenge No1

a

Keyword Research for Adwords Search

1
3+1 ways to Target Keywords
2
New Adwords - How to Use Keyword Planner
3
Old Adwords - How to Use Keyword Planner
4
How to Select the Right Keywords
5
Keyword Planner Excel Old AdWords

Our Demo ready for you to download

6
Keyword Planner Excel New AdWords
7
AdWords Challenge No2

NEW AdWords Search - Step by Step how to Create a Successful Search Campaign

1
Let's Get Started - Search Network Only
2
Professional Accurate Location Targeting [NA]
3
Choose the best Bidding Option [NA]
4
Target Specific Audiences (In Market & RLSA Options)
5
Select the Right Ad Extensions to Increase Quality Score and CTR
6
Optimization & Advanced Settings
7
Create Ad Groups & SKAGs
8
How to Create Ads that Sell
9
Let's Get Started - Search Network Only

Examples of Successful Ads & How to Create Them

1
Dresses in the US - Real Life Online Example

NEW Google Adwords Search Analytics

1
Check your Campaigns in 3X3 Levels
2
How to Connect Google Adwords with Google Analytics
3
Compare your Campaigns to find the best one
4
Compare your Ad Sets to find the best one
5
Compare your Ads to find the best one
6
Compare Keywords & Related Search Terms
7
Competition Reports & Analytics

How to beat the competition with Google Adwords Search in 7 steps

1
Understand the competition metrics [step 1]
2
How to check the Quality Score [step 2]
3
Find the bid price for your keywords [step 3]
4
Calculate the monthly budget you need for 1st spot & 100% impression share [4]
5
Do you really need the 1st position? [step 5]
6
Strategy to beat your 1 major competitor [step 6]
7
Are you ready for a bid war? [step 7]
8
Automated Rules: Get Informed by email when changes needed
9
Automated Rules: Make automatic changes to keep 1st spot

Introduction - Google Adwords Display

1
7 ways to target GDN & Get Results
2
Target Audience Based on what they Search & Read
3
Target Affinity & In Market Audience
4
Target Any Website, Website Topic or by Demographics
5
3 Levels of Adwords Display Campaigns

NEW AdWords Display - Step by Step Guide to Create a Display Campaign

1
Step by Step Guide on How to Create your Success Campaign
2
Clever Ways to Target the Location (from just 1mile around you)
3
5 bidding options and only 1 is the right one
4
Advanced Options that Save You Money
5
Target Affinity In Market and Custom Audiences
6
Target Advanced Demographics
7
3 Content Targeting Options
8
Create Image & Responsive Ads
9
Success Example Demo - Step by Step a Full Display Campaign

NEW AdWords - Create Remarketing Campaigns in 3 Easy Steps

1
Install the Pixel to let Google Record your Visitors
2
Create Audiences to Target the Right People Based on Their Visit
3
Step by Step Guide to Create your Remarketing Campaign
4
Advanced Targeting - Target & Exclude Audiences

True View Ads (YouTube Advertising)

1
Create YouTube Ads - Step by Step Guide

Performance Adwords Using Google Analytics Data

1
Our Professional Methodology to Find the Right Audience based on Interests
2
Acquisition: The most important traffic data
3
Adwords Campaign Performance: Check the ROI of your campaigns
4
Find the keywords that spent your money

Answers to your Questions! We are here to help you!

1
Just Started & I want to Spend More
2
New / Old Adwords & Repeated Information
3
New / Old Adwords & Keyword Planner
4
Strategy to Target 50 different Locations
5
What to do if I get traffic, but no sales?
6
How to import emails & phone numbers from a CSV file to Google Ads?
7
What is the difference between Standard Remarketing and Dynamic Remarketing?
8
Create Audiences to Target the Right People Based on Their Interests
9
How to find competitor's ad spending
10
What can I do to see Exact Google search volume data in Keyword Planner?
11
How do I delete my first test campaign in Google Ads?
12
How to use AdWords for Affiliate Marketing Campaigns
13
How to link your Google Analytics and Google Ads manager account?
14
How else can I Measure Conversions if I don’t have Access to my Website’s HTML?
15
How to Connect Analytics Audiences to Display Remarketing
16
Setup Extension in the Ad Group Level
17
How Time Zones work in Google Ads?
18
”Your ad isn’t scheduled to run right now”
19
Unable to Track Conversion and Analytics Stats
20
How Google’s Ad Approval Process Works?
21
What is the difference between Responsive Ads and Product Listing Ads?
22
What can I do if my Ads are Below Average (Quality Score)
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9 hours on-demand video
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Full lifetime access
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Certificate of Completion