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Amazon Product Manager Interview

Ace the Product Manager Interview at Amazon in a step by step teaching fashion
Instructor:
Coursetake Interview Preparation
547 students enrolled
English [Auto-generated]
Ace the Product Manager Interview at Amazon
Learn in a Step by Step Teaching method how to prepare for the Amazon PM Interview

** With a 300 Page PDF and Worksheets to help you prepare **

Amazon Product Manager Interview Preparation is a comprehensive course about landing the coveted product management role at Amazon. Learn in a step by step manner how to ace this difficult interview at Amazon. 

The approach of this course is to first teach you a chapter and then give you some homework to complete. 

This course consists of worksheets, that you can download and combines both theory and practice to help you succeed.

Book Outline 

The entire course contains of the following 8 sections: 

1.The product management (pm) role – We’ll start by understanding the role of a product manager in general and as defined by the industry. 

2.Amazon product manager role – We’ll then talk about the role of a product manager specifically at amazon. 

3.Interview process – We’ll talk about the interview process for a pm at amazon.

4.Company information – We’ll then talk about the details about amazon as a company and the various products and services it has.

5.Questions – We’ll then get into the specific question types that amazon typically asks its candidates and how to attack each one. We’ll specifically cover the following question types: 

  1. Behavioral questions
  2. Tradeoff questions
  3. Pricing questions
  4. Financial projections
  5. Strategy questions
  6. Customer experience questions
  7. Metrics questions
  8. Design questions
  9. Vision questions
  10. Estimation questions

6.Questions to ask – then, we will discuss what questions to ask during your interview. 

7.Preparation plan and tips – we’ll then cover a number of preparation tips for the interview process and put together a time table for you to study.

8.Conclusion – finally we’ll end by summarizing everything in this chapter. 


Sample Questions Covered

  • How would you price the Kindle Fire HD?
  • Amazon launched Display Advertisements on its web page, and it was a highly controversial decision within Amazon. Pick either the pro or con side of the argument. Explain your position of including ads on the site.
  • Assume that you are the new Product Manager in our Amazon Prime business and are in charge of new Feature Development. What data would you look at to develop new features? What new features would they be?
  • Assume you are the new Product Manager in our Amazon Prime business and are in charge of Pricing.   The VP would like to lower the price from $79.99 per year to $69.99 per year.  Making your own assumptions, develop the financial projections of this decision.
  • Start a new category, division, or international market for Amazon.  Which one do you choose and why?
  • Choose a company that you believe provides a world-class customer experience.   What do they do well?   Choose a company you believe provides a poor customer experience.   What do they do poorly?   How would you improve it?
  • Give me an example of a situation where you had to overcome major obstacles to achieve your objectives.
  • Tell me about the last time you had an idea to improve the way things work. Was this idea implemented?  Why or why not?
  • Explain to me a time where you disagreed with the decision of a manager or higher ranked individual, how did this play out, what was the end decision?
  • Describe a situation in which you communicated a very complicated situation to a group of people that were completely unfamiliar with the topic.  What approach did you take?
  • How many iPhones are sold in the US each year?

Introduction

1
Introduction

In this video, we will introduce the course and discuss details on what to expect. 

2
Downloads and Materials

This lecture consists of all the materials available to the course.

The Product Management Role

1
9 Things that PMs do

We will discuss the role of a PM and the 9 things that PMs typically do in any organization they work for. 

2
PMs and CEOs

We will compare PMs to CEOs in this lecture, talk about similarities and differences.

The Product Management Role at Amazon

1
Amazon PM Core Responsibilities and Job Description

Here we will discuss the core PM responsibilities at Amazon.

2
Amazon's 14 Principles

We will discuss Amazon's 14 principles in great detail. This will be important as you prepare for the cultural aspects of the interview. 

3
What does it take to be a good PM at Amazon?

Then we will discuss what it will take to be a great PM at Amazon.

Amazon Interview Process for PMs

1
Understanding the Amazon PM Interview Process

In this lecture, we will discuss the PM process at Amazon in great detail. 

2
Onsite Interview at the Amazon Campus

We will specifically talk here about the expectations from the Amazon onsite interview.

Amazon Company Information

1
9 Step Framework to Study Amazon

In this lecture, we will discuss a 9 step framework to study amazon as a company before you go into the interview. 

2
Amazon's Vision and Mission

Here we will discuss Amazon's overall vision and its current mission as a company. 

3
Amazon's Culture and Values

Next we will understand Amazon's culture and values and discuss it in great detail. 

4
Amazon's Various Products and Services

Next we will go through Amazon's various products and services. 

5
Amazon's Customers

In this lecture, we will understand Amazon's customer demographics for some of its core products e.g. its e commerce marketplace.

6
Amazon's Competitors

We will discuss some of Amazon's competitors and what does Amazon do better than them. 

7
Amazon's Competitive Advantages

Next we will look at some of Amazon's competitive advantages that it has over its competitors. 

8
Amazon's Weaknesses

At the same time, Amazon has some weaknesses and we'll discuss these here. 

9
Metrics/Financials

We'll see some of Amazon's metrics in this lecture. 

10
Amazon's Management Team

Amazon is led by Jeff Bezos. We will discuss him and the rest of the management team in greater detail in this lecture. 

11
Opportunities and Threats

Next we will discuss Amazon's future - what opportunities exist and what threats it faces.

12
Rumors about Amazon

We'll discuss what to look for the day of your interview regarding any floating news or rumors of the company. 

13
Where can I learn more about Amazon?

I'll provide you with a link in this chapter to understand more about Amazon. A detailed case study will be provided.

Questions

1
How should we answer questions?

Here we will discuss how to approach each of the question types you will be presented in this interview. 

2
Strengths, Motivation and Fit

We will understand in this class the Strengths, Motivations and Fit framework to approach any interview. 

3
Tips when Answering Questions

In this lecture, I'll give you a few tips to answering questions. 

Question Type 1 - Behavioral Questions

1
6 Types of Questions

We will discuss 6 different Behavioral types of questions in this lecture. 

2
"Tell me about yourself" Questions

In this lecture, we will discuss the first question type in the behavioral category - "Tell me about yourself"

3
Sample Answer - "Tell me about yourself"

In this lecture, we will discuss the first question type in the behavioral category - "Tell me about yourself". Specifically, we will look at a sample answer for this question. 

4
Tips and Homework

Practice and take action in this lecture with some practice questions. 

5
"Why" Questions

In this lecture, we will discuss the first question type in the behavioral category - "Why Questions?"

6
3 Why Questions and a Framework to Answer

There are 3 types of "Why" questions and we'll discuss them here. 

7
"Why" Amazon?

In this lecture, we will discuss how to answer the question - "Why Amazon?"

8
"Why" Product Management?

Here we will discuss the answer to the question - "Why PM?"

9
"Why" Industry?

Here we will discuss how to answer the question - "Why" this industry?

10
Homework - "Why Questions?"

We'll provide you with a few questions to practice with. 

11
"Goals" Questions

Here we'll look at how to answer the questions - "What are your short and long term goals?"

12
Example - Short and Long Term Goals

We'll take examples of both these questions in this lecture. 

13
"Strengths and Weaknesses" Questions

We'll discuss strength and weaknesses questions in this section. 

14
"Strengths" Sample Answer

Here we will discuss a sample answer to your strengths. 

15
"Weaknesses" Sample Answer

Here we will discuss a sample answer to your weaknesses. 

16
"Strengths and Weaknesses" Combination Question

Here we will look at a combination question that involves both your strengths and weaknesses. 

17
Sample Strengths and Weaknesses

Here we will discuss a few sample strengths and weaknesses that you can use in your interview process. 

18
Homework - Strengths and Weaknesses

In this lecture, we'll take a look at some homework questions. 

19
"Tell me about a time" questions

Here we will discuss the next type of question in the behavioral category - "tell me about a time"

20
5 Categories of "Tell me about a time" questions

We'll discuss 5 different categories of "Tell me about a time" questions. 

21
"Leadership and Influence" - Sample Answer

Here we'll discuss the leadership and influence category of question type under "Tell me about a time"

22
"Challenges" - Sample Answer

Here we'll discuss the "Challenges" category of question type under "Tell me about a time"

23
"Mistakes/Failures" - Sample Answer

Here we'll discuss the "Mistakes/Failures" category of question type under "Tell me about a time"

24
"Successes" - Sample Answer

Here we'll discuss the "Successes" category of question type under "Tell me about a time"

25
"Teamwork" - Sample Answer

Here we'll discuss the "Teamwork" category of question type under "Tell me about a time"

26
How to Prepare for "Tell me about a time" Questions

Here we will take a look at how to prepare for these question types. We will use one of the worksheets in this lecture. 

27
Practice Questions

In this lecture, we've provided you with tons of questions for practice.

28
"Culture" Questions

This is the last type of question in the Behavioral category - "Culture"

Question Type 2 - Tradeoff Questions

1
Tradeoff Questions

This lecture is all about a framework and samples to answer tradeoff questions. 

Question Type 3 - Pricing Questions

1
Pricing Questions

This lecture is all about a framework and samples to answer pricing questions. 

Question Type 4 - Financial Projections Questions

1
Financial Projections Questions

This lecture is all about a framework and samples to answer financial related questions. 

Question Type 5 - Strategy Questions

1
Strategy Questions

This lecture is all about a framework and samples to answer strategy questions. 

2
Example: New Market Entry

In this lecture, we will take an example of a strategy question regarding Amazon entering a new market.

Question Type 6 - Customer Experience

1
Customer Experience Questions

This lecture is all about a framework and samples to answer customer experience questions.

Question Type 7 - Metrics Questions

1
Metrics Questions

We will understand a framework to answer metric questions.

2
Example: Metrics on Amazon Signup

We will discuss an example on how to answer metrics questions related to Amazon's signup. 

Question Type 8 - Design Questions

1
Design Questions

This lecture is all about a framework and samples to answer design related questions.

2
Brainstorming Solutions

In this lecture, we will look at several popular techniques for brainstorming. 

3
Example: Amazon Prime

We will walk through the entire design framework using an example from Amazon prime.

4
Critiquing Design

Here we will discuss how to approach critiquing design. 

5
Example: Poorly designed product

We'll take an example and apply the design framework to a poorly designed product.

Question Type 9 - Vision Questions

1
Vision Questions

This lecture is all about a framework and samples to answer vision questions.

Question Type 10 - Estimation Questions

1
Estimation Questions

This lecture is all about a framework and samples to answer estimation questions.

2
How many iPhones are sold in the US?

We'll continue with our example of estimation in this lecture.

3
Other Types of Questions

We will look at a number of different types of questions under the estimation category in this lecture.

Questions to Ask

1
Questions to Ask

In this lecture, we'll discuss a framework to ask questions.

2
Sample Questions to Ask

We will give you a sample list of questions to ask during your Amazon PM interview. 

Preparation Plans and Tips

1
Preparation Plan

In this lecture, we will discuss a preparation plan to ace the interview. 

2
Resume

We'll discuss the importance of your resume to the entire process.

3
Online Profile

We'll talk about an online profile in addition to your resume.

4
Worksheets

In this lecture, we'll discuss how to use your worksheets to help ace your interview. 

5
Portfolio

Online portfolios are becoming more and more popular these days, so we'll discuss how to set one up. 

6
What to Wear?

We'll discuss what to wear during your interview in this class.

7
Confidence

Finally, we get to confidence, which is the most important piece of the equation when it comes to interviewing. 

Conclusion

1
Conclusion

We wish you all the best. Please email us at support@coursetake.com for any questions you may have. 

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