Back to Work (B2W) Mom Career Strategy
My Story and Why This Class is For You
I have been working in the recruiting industry as an Executive Search Consultant and Career Coach since 2004, but in 2010 I signed a client that completely shook the foundations of my coaching business – a Back to Work (B2W) mom with a 17-year gap in employment.
My client, Marie, was going through a horrible divorce resulting in the family business going bankrupt. She had no income, spouse, or health insurance. Her child was about to enter college and she intimated during a coaching session that her self-esteem was in the gutter.
Marie had no idea where to start with her job search and honestly, neither did I. How could we reasonably overcome a 17-year gap to achieve any type of meaningful job opportunity?
Before I started her job search campaign, she sent me her original resume – a jpeg snapshot of a resume from 1993. That was before MS Word 1995 and it seemed to be written before the dawn of time.
But guess what? Marie achieved a dream-fantasy job move despite her barriers to employment and that is not the best part… she was quickly earning her professional rate, as if she had never left the workforce.
So, what is the secret? Six simple B2W mom strategies that you are about to learn in this book.
I have been crushing with my B2W mom job candidates. Once you learn this strategy, you can too.
What You Will Be Able to Do After Reading This Book:
- Get back to work.
- Get back to your full (as-if-you-never-left) income.
- Have a reliable strategy that provides more certainty.
- Quickly and happily overcome a gaping hole on your resume.
- Move the job interview dialogue on to your greatness.
This book is a revised strategy specifically for my B2W mom job candidates that includes everything in my book Stacked: Double Your Job Interviews, Leverage Recruiters, Unlock LinkedIn but is uniquely tailored to B2W mom challenges.
The Stacked Strategy Teaches You How To:
- Have Recruiters Come Straight to You for Great Jobs.
- Get Calls for Jobs Without Applying.
- Double Your Interviews.
- Tap Unadvertised Jobs in The Hidden Job Market.
The Class Includes:
- B2W Mom Resume Templates
- My copyrighted “Core-3©” Career Assessment
- Fill-in-the-blank Interview Preparation Scripts
- Salary Negotiation Scripts and so much more!
This strategy is specifically for B2W moms that have:
- A 1-year to 20-year gap in employment.
- A work history prior to the stay-at-home period.
- Or, a series of intermittent work experiences and gaps.
This book is not written for the moms that went straight back to work after maternity leave.
These methods have facilitated thousands of career changes, and now you can use them too!
I look forward to giving you a plan to close the gap and change the dialogue to reach your career goals.
Dr. Karen Gurney
Back to Work (B2W) Mom Career Strategy Introduction
Meet the Back to Work Moms!
Hiring and Recruiters
Recruiters only call on professionals that do direct applications.
Your Core-3© Career Assessment
Discover your power job moves based on the valuable skills and
experiences you have already gained and the demand for those skills in
the job market.
Market-Based Resume© Template
This is the easiest resume to write and recruiters LOVE that they can find you and see what you can offer them front and center.
Cover letters, are they even read by anyone? You will get the juicy
info on what is going on with Cover Letters along with your template.
See how well you know how to stack your resume.
Linkedin and Online Profiles That Tap the Hidden Job Market
Job Search Campaign Kickoff
Cutting Edge Interviews That Get Jobs
If you keep having trouble with your phone screen and in-person interviews-- I have cutting edge strategies that excite the recruiter and hiring manager.
If you cringe at the thought of seeing yourself on video for a skype interview or some of the new fancy recorded video screens, you are not alone. This class will make sure you are camera ready and successful.
Need help with your in-person face to face interviews with answers to the toughest questions? This is the module for you. And if you have ever wondered what to ask an employer, then you will love the 'questions for them' that will literally blow their minds. I always here from my students that the recruiter says 'this is the first time I have ever been asked this and these are great questions.'
Desired Salary Quoting and Salary Negotiations
Salary negotiations is such a critical skill in today's hiring climate. Lets learn how to do it right!
We can see salary negotiations on the job application, on the phone screen, and in the interview. Salary just rears its head all the time in this process.
Have you ever wondered what a job paid and hoped that your job search would tell you. That is not going to work. I will show you how to do it so that you keep moving towards an offer.
Every time we sit for that annual review we are sitting in a salary discussion of some sort. Learn how to present your background to keep moving forward.
Do you know how to quote desired salary and negotiate your final offer?