4.3 out of 5
4.3
14 reviews on Udemy

Develop your Brand as a Thought Leader using Social Media

How to use Social Media to create a large, engaged following and then develop that into a highly successful Brand
Instructor:
Heidi Nazarudin
82 students enrolled
English [Auto-generated]
What is Branding and why is it so important to your success
What is the difference between Visual Branding and Voice Branding
Figure out what is unique about you and how to begin developing that into your Brand
How to get others to care about your thoughts and opinions
Learn which social media channels are right for you
How to use those social media channels that play to your strengths to curate an engaged, loyal following
Learn how to turn your social media following into a powerful, highly respected Brand

Heidi Nazarudin, former financial CEO turned influential fashion blogger,internet Thought Leader, with over 1 Million followers, founder and CEO of her own digital marketing agency, Marque Media, wants to share with you the 10 steps that she personally used, and still does, to create the Ambitionista Brand and curate such a loyal engaged following.  After taking this course you will have knowledge and understanding of the following:

-Know and understand the difference between visual branding and voice branding and how they work together.

-Understand why social media is an absolutely necessary tool for creating a BRAND

-How to audit your social media to find out where your brand is today and identify and correct any gaps between where you are and where you want to be with your social media. 

-Discover what is unique about you and how to begin turning this into your Brand

-How to get people to care about what you say on Social Media.  

-What are the differences between the various Social Media channels and which ones should you invest your time and efforts into.  

-How to monitor, assess, and improve your social media numbers to foster development of a highly visible brand which will afford you opportunities in your life that you never imagined possible.  

Entrepreneurs, such as Gary V, or Richard Branson, who develop their Brands into international internet phenoms are the rock stars of today.  Everyone wants to recreate or reproduce that success and develop a well known, highly engaged Brand, but the truth is very few actually know how to do this.  With over 1 Million followers across all of her social media platforms and as founder and CEO of a successful digital marketing agency, Heidi Nazarudin doesn’t just “teach” others how to do it, she has actually done it.  Sign up today to learn the very same tools, tips, and tricks that Heidi used to curate her social media following into a brand revered and respected the world over.  

Introduction

1
Introduction
2
Get Ready!
3
Meet Your Instructor Heidi Nazarudin
4
What is Marque Media?

Branding and Social Media Overview

1
What is Branding?
2
Why Social Media?
3
Is Social Media for You?

Make sure that you have a message to convey with your brand

1
Activity: Ask 3 Friends
2
What did your friends say?
3
Be Ready to #PutYourselfForward
4
Fake It Till You Make It Syndrome
5
Who's In Charge?
6
Module Summary

Everything you wanted to know about Branding

1
Branding Overview
2
Visual Branding
3
Voice Branding
4
Examples of Leaders Who Are Savvy on Social For Leadership/Business
5
The Importance of Being REAL
6
Show don't tell, the Concept of Social Proof

Social Media and Leadership and how to use them to develop your Brand

1
Social Media for Professional Use
2
Social Media Platforms
3
Common Social Media Mistakes
4
Figuring Out Your Social Media Real Estate
5
Pace Yourself
6
Branding is a 360 Exercise
7
Video Brand Evolution
8
How To Be a Leader in Real Life
9
How to Get People to Pay Attention
10
Review for Personal Branding
11
Full Course Summary
12
Boss Box Sneak Peek

FAQ part 1

1
FAQ part 1
2
FAQ part 2
3
FAQ part 3
4
FAQ part 4
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4.3 out of 5
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30-Day Money-Back Guarantee

Includes

2 hours on-demand video
Full lifetime access
Access on mobile and TV
Certificate of Completion