4.42 out of 5
4.42
794 reviews on Udemy

Facebook Ads Crash Course

Your Guide To Planning, Creating and Launching Successful Facebook Ads
Instructor:
Steve Burnside, M.B.A.
15,038 students enrolled
English [Auto-generated]
Create a Facebook ad with confidence, use re-targetting and advanced techniques to target custom audiences.

Lifetime access includes all future updates, student Q&A and additional resources. 

If you run a business or are an entrepreneur, you have to take this class! This is the same class I teach in person and here are what some of my students say:

“If you want to greatly improve your online presence and have a great time learning, take this class. Steve will energize and empower you.” Brian P,  Marketing Director

“Steve is absolutely a mastermind with clear, insightful and educational information on how to build your business with Facebook Ads.” Jennifer C, Executive Director

“I always come away from (Steve’s classes) armed with new knowledge and understanding that I can use immediately” Shirona T, Marketing Manager

Facebook ads are the #1 tool to help your business grow. In this Masterclass you will understand the whole picture and be able to create a Facebook Ad that actually converts! Owned media channels, to your website and landing pages, without understanding these assets, your ads are bound to fail, and I will not let that happen! You will learn how to plan, strategize and implement Facebook Ads with ease. 

You will be walked through how to target your audience and discover how you can create custom audiences for pin point ad targeting. 

You Will Learn:

  • How To Use Facebook Ads to Grow Your Business
  • How To Target Your Audience With Pin Point Accuracy
  • How To Plan and Budget For Your Ads
  • How Your Website and Other Online Channels Impact Your Ads
  • How To Determine Your Demographic Targets
  • How To Re-Market To Potential Customers Who Have Not Purchased From you
  • How To Market to Past Customers

The Most Important Part of Your Ad, The Planning Process

1
Welcome!
2
Resource Guide (Continually Updated)
3
The Whole Picture
4
The Behavior that Impacts Your Results
5
The Importance of Your Landing Page
6
Connecting the Facebook Pixel, Google Analytics and Google Tag Manager

Creating an Ad in Facebook Ad Manager

1
Tag Manager and More
2
Razor Sharp Targeting Strategy
3
Available Ads and Your Choice
4
Starting Your Ad and Location Choices
5
Targeting for Results
6
The Budget Consideration
7
Creative and Launching
8
The Pixel, Conversions and Audiences
9
Custom Audiences And Some Final Thoughts

Bonus, Additional Lectures & Continued Learning

1
A Deeper Look at the Pixel and re-marketing
2
A Brief Look at AdEspresso, More to Come.
3
A Look at Reporting Features
You can view and review the lecture materials indefinitely, like an on-demand channel.
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don't have an internet connection, some instructors also let their students download course lectures. That's up to the instructor though, so make sure you get on their good side!
4.4
4.4 out of 5
794 Ratings

Detailed Rating

Stars 5
427
Stars 4
245
Stars 3
83
Stars 2
24
Stars 1
15
fe44a23bf53c79ab0a582557c1137de8
30-Day Money-Back Guarantee

Includes

3 hours on-demand video
1 article
Full lifetime access
Access on mobile and TV
Certificate of Completion