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Grow Your Business with Facebook Live!

Connect With Your Ideal Audience, and Convert Viewers Into Followers and Clients
Instructor:
Renee Walker
144 students enrolled
English [Auto-generated]
Recruit and convert viewers into ideal followers
Build valuable relationships with followers to increase viewership and sales
Showcase your expertise and/or services to a live audience
Identify and use topics your potential clients care about to increase engagement

Branding Through Facebook Live 

There is currently more than 1 billion people on Facebook, which provides numerous opportunities to connect with your network and those of others. On the heels of the current live streaming phenomenon, Facebook recently launched its ability to live stream video, further expanding the ability for brands to communicate with their target audience. This is an ideal opportunity for you to learn how to go live using Facebook!

Your Brand and This Course

This course includes 13 modules with step-by-step instructions to help you to identify and showcase your brand through live broadcasts. Although this course can be completed within 1 hour, you can work at your own pace. This course is ideal for anyone who is new to Facebook Live, live streaming, and marketing brands through video. 

You will learn how to strategically gain followers, identify topics that your target audience will care about, and gain key skills needed to obtain sales and build your business. After this course, you’ll know all the steps, tools, and systems needed to increase the number of your live viewers as well as your email list. You will also confidently go live with a strong broadcast.

I can’t wait to help you achieve your goals! 

Sincerely, 

Renée

Getting Started

1
Meet and Greet

Let's get to know each other better! I've set some ground rules in order to maximize your results. Welcome!

2
Why You Need To Go Live ... Today!

Understand the power of livestreaming and how you can use it to engage your audience, sell services, and build an email list.

3
Indentifying and Marketing Your Brand

Together we'll identify who are you and why others should care about your brand, even before you LIVE.

4
How To Find Top Topics

Identify ideal topics that your audience cares about and you can use for your live broadcast. Discover ways to showcase your expertise to potential clients and followers. 

Marketing Your Broadcast

1
Hashtags and Additional Must Haves for Promotion

Learn several ways to promote your live broadcast and gain viewers. 

Pre-Setup

1
Freebies for Followers and Lead Generation

Discover ways to gain followers and showcase your expertise through free gifts. This is also a solid way to build your email list.

2
On Camera To-Dos

Once you're on camera, there are a couple of key things, you'll need to do. Let's review the best ways to make your mark while on air. 

3
Essential Tools For The Best Broadcasts

Want to best represent your brand while going live? See the items you'll need to produce professionally crafted videos for repackaging.

4
Tech Tips

Before you go live, take note of the technological needs for a seamless, uninterrupted broadcast. 

Broadcasting Live

1
Start a Live Broadcast

You'll be provided step-by-step instructions to navigate Facebook in order to launch your first broadcast. 

Sharing and Connecting

1
Blocking Bogus Visitors and Getting Viewers To Take Action

Getting on air opens up a whole other ballgame! Find out how to handle unwanted attendees and engage desired followers and potential clients. 

2
9 Ways To Repackage Your Content

If content is king, let me show you how to get more of it ... out of what you've already created! Take note of the nine ways you can recycle your live content for additional outreach, promotion, and engagement.

Wrap Up

1
Final Takeaways

Together we'll pull together all the lessons learned in this course, so you can master your broadcasts. For more marketing and communications tips, visit reneewalker.me/blog

BONUS Item

1
A Sample of My Live Broadcasts

Watch how I navigate questions and answers during a livestream (via Perioscope).

Notice any of these tips in action?

You can view and review the lecture materials indefinitely, like an on-demand channel.
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don't have an internet connection, some instructors also let their students download course lectures. That's up to the instructor though, so make sure you get on their good side!
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Includes

1 hours on-demand video
1 article
Full lifetime access
Access on mobile and TV
Certificate of Completion