3.25 out of 5
3.25
2 reviews on Udemy

Introduction to Multiplatform Pay Per Click Marketing

Learn how PPC platforms work and how to create a campaign on each one of them.
Instructor:
Reframe Services
1,164 students enrolled
English
You'll learn about different PPC marketing platforms, helping you to choose which one to use.

In this course, I’ll walk you through most important PPC marketing platforms at the time. You will get a quick introduction to a platform, followed with a campaign creation demo. Platforms I will be covering in this course are: Google Ads, LinkedIn Ads, Facebook Ads, Twitter Ads, and Bing Ads. At the beginning of the course, you’ll be provided with a pdf version of the course (without the demos), glossary for the basic PPC terminology and links for each ad platform.

Introduction

1
Introduction

You will learn about the concept of this course and get a quick overview of the course.

Google Ads

1
Introduction to Google Ads

You will learn about the two sub-platforms of Google Ads: Google Search and Google Display.

2
Google Search

You will get an Introduction to Google Search network.

3
Google Search Demo

You will learn how to create a campaign in Google Search.

4
Google Display

You will get an Introduction to Google Display network.

5
Google Display Demo

Facebook Ads

1
Introduction to Facebook Ads

You will get an Introduction to Facebook Ads.

2
Facebook Ads Demo

You will learn how to create a campaign in Facebook Ads.

LinkedIn Ads

1
Introduction to LinkedIn Ads

You will get an Introduction to LinkedIn Ads.

2
LinkedIn Ads Demo

You will learn how to create a campaign in LinkedIn Ads.

Twitter Ads

1
Introduction to Twitter Ads

You will get an Introduction to Twitter Ads.

2
Twitter Ads Demo

You will learn how to create a campaign in Twitter Ads.

Bing Ads

1
Introduction to Bing Ads

You will get an Introduction to Twitter Ads.

2
Bing Ads Demo

You will learn how to import a campaign from Google Search to Bing Ads.

Conclusion and Summary

1
Multiplatform Marketing

You will learn more about the concept of using multiple PPC platforms.

2
Summary

This is a summary of previous lectures.

You can view and review the lecture materials indefinitely, like an on-demand channel.
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don't have an internet connection, some instructors also let their students download course lectures. That's up to the instructor though, so make sure you get on their good side!
3.3
3.3 out of 5
2 Ratings

Detailed Rating

Stars 5
0
Stars 4
0
Stars 3
2
Stars 2
0
Stars 1
0
ae450b6ccfe9d8cf33a6dac18966b032
30-Day Money-Back Guarantee

Includes

1 hours on-demand video
Full lifetime access
Access on mobile and TV
Certificate of Completion