4.13 out of 5
4.13
21 reviews on Udemy

Marketing Guide: Learn Marketing Strategies & Techniques

Marketing Guide: Learn fundamental marketing concepts, marketing strategies, marketing tools, and marketing techniques.
Instructor:
Upclass - Investing & Finance Coaching
1,459 students enrolled
English [Auto-generated]
Understand what is marketing
Learn the concepts of marketing
Understand markets and marketers
Understand the concept of marketing management
Understand the marketing organizations
Learn what a marketing manager is and also define its roles and responsibilities
Learn market segmentation
Understand the service delivery process

In the world of marketing, you can use every aspect of customer interaction as an opportunity to grow. This course will show you how to harness these powerful techniques to increase your revenue, boost sales, and propel your business forward.

Whether you own a local small shop, or a mid-size business, if you use the right marketing approach you can make your company stand out from the crowd. You will learn how to find, reach, and engage with your customers in a way that brings in business. It will shows you how customer value is the driving force behind every effective marketing strategy. In addition, It provides you with everything you need to know about marketing, in an effective and engaging way.

Whether you’re an experienced entrepreneur, or just starting out, this course is the easiest and quickest way to learn time-tested and proven marketing strategies that will propel your business growth.

What you’ll learn in this course:

· Understand what is marketing

· Learn the concepts of marketing

· Understand markets and marketers

· Understand the concept of marketing management

· Understand the marketing organizations

· Learn what a marketing manager is and also define its roles and responsibilities

· Learn market segmentation

· Understand the service delivery process

Introduction

1
Introduction

Defining Marketing

1
What is Marketing
2
Importance of Marketing
3
Scope of Marketing
4
Aspects of Marketing

Concepts & Characteristics

1
Sales vs Marketing
2
Marketing Orientation
3
Characteristics of Marketing
4
Marketing Concepts
5
The Marketing Organization
6
The Marketing Manager

Market Segmentation & Service Delivery

1
Market Segmentation
2
Service Delivery

Conclusion

1
Conclusion
You can view and review the lecture materials indefinitely, like an on-demand channel.
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don't have an internet connection, some instructors also let their students download course lectures. That's up to the instructor though, so make sure you get on their good side!
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Includes

1 hours on-demand video
Full lifetime access
Access on mobile and TV
Certificate of Completion