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Mobile App Business #5: Customer Research

Get Customer Avatar from Real Data for 10 min And Bring Your Mobile App Business to Another Level.
Instructor:
Appreneurs University
1,009 students enrolled
English
How to create your customer avatar, not from guessing, but from real-life data
How to learn about your customer 10 times more then through boring survey in just 10 min

In this course we will talk about Customer Research. Believe it or not, none of our courses did it right before we developed the solution. This step was so boring, time consuming and frustrating that it was just ignored. But obviously it is one of the most important steps because this is where your wealth is. Yes, you heard that right – your wealth and success is right here, in this step of the whole system. Why? Because knowing your client is everything. You need to know your clients’ pain points, their worries, and their problems. You create your app as a solution for all that. Remember, if your app solves people’s problems they will forgive your poor quality screenshots, old-style icons and even the not-so-modern interface; but if you don’t focus on a solution for their problems, nothing will save you.

So, we’ve developed a hack how to do this important step in a fun way. Spending just a little time and knowing about your customers is everything you need. Just continue watching and you will learn how to do it.

Introduction: Welcome, Overview & Exercise Files

1
Why do you need this course?

In this lecture you will learn why you need to learn Market Research Formula.

2
Course overview (MAB #5)

In this lecture we give you an overview of the whole course and provide you with the main benefits for you as iOS or Android developer or entrepreneur.

3
Welcome: About Us

In this lecture you will learn more about us.

4
Using the exercise files

“Value in every second” - that’s what we focus on when we create our courses, and, of course, it means that there are many practical exercises inside them. We will show you how to do them and what you need to accomplish by yourself to get strong practical skills. In this lecture, we will talk about how to use our exercise files and how to find the additional resources that we’ve listed in the last section.

5
Exercise Files (Links)

The exercise files links.

Customers Research: Get Customer Avatar from Real Data for 10 min

1
Using Facebook Insights for Customer Research

In this lecture we are going to discover how to do in-depth customer research without costly and time-consuming surveys or old-fashioned questionnaires. We will do this by collecting data from the world’s biggest human database and getting to know everything about people: from their annual income to their job position and what devices they use.

2
Spying on a Competitor’s Audience and Creating a Customer Avatar

In this lecture we are going to continue talking about customer research, and we offer you another two ways to get more information about your potential audience. In the second part of this lecture we will fill out a survey that will help us to create a “customer avatar” report in minutes.

3
Validate Your Customers Through Pre-Order

In this lecture we are going to discuss some advanced features: how “big boys” reduce their risks almost to zero before launching any app, and how to make money even before developing a line of code

Outro: What to Do Next & How To Get Coupons

1
Conclusion & What's Next

In this lecture we are going to draw final conclusions.

2
Bonus Lecture: Coupon Codes

You can find bonus codes here.

3
Survey: Leave Your Feedback Here

Here you can leave your feedback here.

4
Courses Overview

In this lecture you will learn more about other courses from Mobile App Business series.

You can view and review the lecture materials indefinitely, like an on-demand channel.
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don't have an internet connection, some instructors also let their students download course lectures. That's up to the instructor though, so make sure you get on their good side!
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Includes

1 hours on-demand video
3 articles
Full lifetime access
Access on mobile and TV
Certificate of Completion