4.2 out of 5
4.2
44 reviews on Udemy

PPC Ads – Google Adwords Facebook Ads & Bing Ads Using PPC

Drive traffic with Pay Per Click (PPC) ads on Google AdWords Facebook Ads & Microsoft Ad Networks ( Yahoo / Bing ads )
Instructor:
Dave Espino
1,274 students enrolled
English [Auto-generated]
Know how to create Pay Per Click ad campaigns using Google AdWords.
Know how to create Pay Per Click ad campaigns using the Facebook Ad platform.
Know how to create Pay Per Click ad campaigns using Microsoft Ad Network, which services Yahoo and Bing search engines.
Understand the top paid advertising opportunities and where each fits their business.
Know the terminology and fundamentals of the PPC advertising world.
Be able to run and manage your own PPC ad campaigns.

PPC Ads – Google Adwords Facebook Ads & Bing Ads Using PPC


Do You Need Website Traffic And You Need It NOW?

How would you like to discover a super-simple way to drive low-cost traffic to your website? (from Google ads, Yahoo ads, Bing ads and Facebook ads)

With Pay Per Click (PPC) and online Paid Advertising networks, now you can!

Imagine having a paid advertising expert walking you through each step of:

  • A walkthrough of the top online advertising networks and their best use
  • Setting up your ad campaigns on Google AdWords
  • Setting up your ad campaigns with Facebook ads
  • Setting up your ad campaigns with Yahoo ads & Bing ads (Microsoft Ad Network)
  • Details of what you need to do on Google, Yahoo, Facebook and Bing, and why
  • How to write quality ads for your Pay Per Click (PPC) ad campaigns

In this course, we’ll take a “tour” of the top 9 paid ads networks, show you how to set up your Google AdWords PPC account and walk you through the basics of setting up online ad campaigns on the top 3 pay per click ad networks:

  • Google AdWords
  • Facebook Ads Network and
  • Microsoft Ads Network (Yahoo ads / Bing ads)

And, I will walk you through the process, step-by-step.

If you are new to online advertising, then this is the course for you…

Enroll today, and begin receiving website traffic immediately upon completing this course!

We will cover all the terminology you need to learn, as well as give you a practical demonstration of the top paid ads (PPC) / online ad networks.

Take a look at the free preview lectures below and get ready to drive as much traffic as you want to your website!

Your enrollment today is backed by Udemy’s 30-day, money-back guarantee, so you risk nothing by trying it out!

Intro To Paid Ads And Pay Per Click Online Advertising

1
Introduction - What You Will Get In This Course - Your Instructor

In this lecture I walk you through the various things we will cover in this course and I also explain whcy I am qualified to teach this course on PPC advertising.

2
What Is Pay Per Click (PPC) Advertising?

In this lecture, we discuss the basics of Pay Per Click advertising.

You will learn how Pay Per Click advertising works and the supply and demand characteristics of PPC advertising.

3
Quick Note About The Bonuses You'll Get In This Course

Learn about the additional supplementary resources that you get, just by being enrolled in this course.

Search Engine Results Pages - Anatomy Of A SERP

1
Live Demo - Walkthrough Of A Google Search Engine Results Page (SERP)

In this lecture, I walk you through a typical Google Search Engine Results Page. (SERP)

You will understand where the PPC ads show up and you will also understand the other elements of a SERP page.

2
Google Search Engine Results Page Quiz

This quiz will test your knowledge of the standard Google Search Engine Results Page. (SERP)

Pay Per Click Advertising Fundamentals

1
The Variety Of Parameters You Can Target With Pay Per Click Ads

PPC ads allow you to target a variety of different target markets, demographics and geographic locations.

You will learn all about these targeting parameters here.

2
Pay Per Click Advertising Fundamentals & Terminology

In this lecture, you will understand the terminology that is used by the PPC ad networks as well as the fundamentals they apply to.

3
Key Elements Of A Successful Pay Per Click Advertising Campaign

When you run a PPC ad campaign, there are key elements you need to use in order to win.

This lecture covers those key elements so that you can create winning PPC ad campaigns.

4
Tracking Results And Analyze Your Campaign Metrics & Statistics

Once your ad campaigns are up and running, your next critical step is to begin tracking the results and analyzing how to improve them.

This lecture walks you through the information you have access to.

5
Benefits Of Using Pay Per Click Advertising

Introduction To Tier One And Tier Two PPC Ad Networks

1
A Look At The Top Pay Per Click Advertising Networks

In this lecture, you'll get an overview of the top PPC ad networks and you'll understand the key differences between them.

Google AdWords Walkthrough

1
Google AdWords Account Setup

In this lecture, we walk, step-by-step, through how to set up your Google AdWords Account.

2
Google AdWords Campaign Setup

In this lecture, you'll learn how to set up a Google AdWords ad campaign,step-by-step.

3
Google AdWords Ad Creation Process

In this lecture, you'll learn how to set up Google Ads.

4
Google AdWords - Review Ads & Ad Groups

In this lecture, you'll learn about the review panel where you can double check your ad campaign before you submit it.

Microsoft Ad Network Walkthrough

1
Microsoft / Bing / Yahoo Ads Campaign Setup

Let's set up a PPC ad campaign using the Microsoft Ad Network, which places your ads on Yahoo and Bing.

Facebook Ad Network Walkthrough

1
Facebook Ads Campaign Setup

Now, let's set up a Facebook Ads campaign. Facebook ads allow for broader demographic targeting, making it one of the favotires of internet marketers.

2
Facebook Ads - Walkthrough & Setting Up Your Ads

This lecture continues the previous one. In this lecture, we are actually setting up the ads.

Additional Tips And Things To Avoid

1
Tips For Pay Per Click Ad Success

In this lecture, I give you a variety of tips and tricks for PPC advertising success!

2
Common Errors And Mistakes To Avoid When Setting Up Ad Campaigns

In this lecture, you'll find common errors to avoid in your PPC ad journey.

Conclusion

1
Conclusion

Thank you for taking my course!

This is the concluding lecture for the course.

Supplementary Materials And Bonus Documents

1
Downloadable PDF Of The Presentation Used In This Course
2
Amazing Facts About Pay Per Click PPC Advertising - Bonus Report
3
Bonus - Exciting Bonuses For My PPC Course Students

This downloadable PDF contains an exciting FREE bonus course as well as preferred student discounts on 2 other Udemy courses that can help you with your paid advertising campaigns.

You can view and review the lecture materials indefinitely, like an on-demand channel.
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don't have an internet connection, some instructors also let their students download course lectures. That's up to the instructor though, so make sure you get on their good side!
4.2
4.2 out of 5
44 Ratings

Detailed Rating

Stars 5
21
Stars 4
10
Stars 3
10
Stars 2
1
Stars 1
2
d4923c4a7176849b5332b83a7fef9f02
30-Day Money-Back Guarantee

Includes

2 hours on-demand video
1 article
Full lifetime access
Access on mobile and TV
Certificate of Completion