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Project Management for Customer-Centered Companies

Learn a method to effectively implement your customer-centered strategy
Instructor:
Francisco J Navarro
1,566 students enrolled
English [Auto-generated]
Seamlessly manage the lifecycle of a customer-centered strategy and/or improvement project, from Starting Up to Leveraging the lesson learned, evaluating and closing a Project.
Lead a team to effectively implement a customer-centered strategy or project.

This is a course from the Smart Customer Management © series dedicated to help practitioners and entrepreneurs dramatically improve their companies performance by building up robust customer-centered capabilities.

In this intermediate level course, you are going to learn a method, called MEMODI, to effectively implement your customer-centered strategy or customer-centered improvement project.

MEMODI is a structured set of best practices from top performing companies around the world, covering the fundamental steps anyone responsible for or working in the implementation of a customer-centered strategy should never miss.

With its ability to provide you with the best pace for the implementation of a customer-centered strategy, MEMODI will become an invaluable tool for the successful implementation of your customer-centered initiative and help you achieve your organizational goals.

At course completion, serious learners will be able to seamlessly manage the lifecycle of a customer-centered strategy and/or improvement project, and lead a team of people to effectively implement a customer-centered strategy or project.

Enjoy the course and learn a lot!

1
Introduction to the Course
2
How can your customer-centered projects fail and what can you do?

This is an article published at the Smart Customer Management website blog.

Introducing the Method

1
What is MEMODI?
2
The Purpose of MEMODI
3
Program vs Project Management
4
The Implementation Management Ladder
5
INTRODUCING THE METHOD

The Model Implementation Program (MIP)

1
Basic Components of a MIP
2
MIP Management Process

Improvement Project (IP) Management

1
Why an IP Management Method?
2
Benefits of Using MEMODI for IP Management
3
Scope of IP Management
4
Using IP Management
5
IMPROVEMENT PROJECT MANAGEMENT

Starting Up an Improvement Project (IP)

1
Basic First Steps
2
Appointing the Executive and Project Manager
3
Preparing a Project Brief

Planning an Improvement Project (IP)

1
Fundamentals of Planning an IP
2
Plan Components
3
How to Make an IP Plan
4
Step 1: Designing a Plan
5
Step 2: Defining Products, Activities & Dependencies
6
Step 3: Estimating
7
Step 4: Scheduling
8
Step 5: Analyzing Risks
9
Step 6: Completing a Plan
10
Types of Plans
11
PLANNING AN IMPROVEMENT PROJECT

The Business Case

1
What is a Business Case
2
The Business Case Components
3
Assess the Climate for the Business Case
4
Developing a Business Case

Organizing for the Implementation

1
Organization Overview
2
Four Layers Structure
3
Designing a Project Management Team
4
The Project Board
5
The Project Board Members
6
The Project Manager
7
The Team Manager
8
The Project Assurance
9
Project Support
10
ORGANIZING FOR THE IMPLEMENTATION

Setting Up Controls

1
Purpose of Controls
2
Controls Review

The Execution Loop

1
Process Area Diagnosis
2
How to Conduct and Document Baselining
3
Execute Improvements
4
Piloting Improvements
5
Improvements Roll Out
6
Transition to Long-Term Support
7
THE EXECUTION LOOP

Leverage Lessons and Close the Improvement Project

1
Benefits of Evaluating the IP
2
The Lessons Learned Log and Report
3
Gather and Analyze Lessons Learned
4
Revise the MEMODI Approach
5
Closing the Project and Continue
6
LEVERAGE LESSONS AND CLOSE THE IP

Conclusion

1
Conclusion
You can view and review the lecture materials indefinitely, like an on-demand channel.
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don't have an internet connection, some instructors also let their students download course lectures. That's up to the instructor though, so make sure you get on their good side!
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3 hours on-demand video
1 article
Full lifetime access
Access on mobile and TV
Certificate of Completion