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Start An Online Store A to Z Guide – OpenCart 1.5 Ecommerce

The complete D.I.Y. guide to setting up an online shop from scratch integratable with eBay, Amazon, Etsy & Facebook 5in1
Instructor:
Paul Keaveney
12,200 students enrolled
English [Auto-generated]
By the end of this course you will be able to set up your own customised online store, add unlimited products and take payments for your products or services.

This course teaches you all you need to know about starting an online store which can easily be integrated with your eBay, Amazon, Etsy and Facebook marketplaces meaning you can populate any/all these marketplaces from your own online store saving you countless hours having to manually upload your products across four different sales channels.

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Over 12’000 Students and counting are getting the know how to start their businesses online today so please take action now and join them!

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If you are selling physical products or thinking of selling physical products don’t miss the golden opportunity of a potential flood of customers by not having your own online outlet. This shopping cart is the business.

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You Will Learn the following;

  • How to get a FREE Domain Name for life
  • How to set up hosting so you maintain full control of your website
  • How to set up a domain relevant email address
  • How to set up subdomains
  • How to personalise your store
  • How to set up categories and subcategories
  • How to set up geo zones for shipping and tax purposes
  • How to set up manufacturers for brand name search
  • How to set up your products for refine search options
  • How to set up downloadable products
  • How to insert product options and attributes
  • How to add products optimised for search
  • How to add images and a short-cut for adding bulk images in one go
  • How to integrate your store with eBay and Amazon
  • How to set up recurring payments
  • How to set up wholesale accounts alongside your retail store
  • How to customise your store with slideshows, banners, featured products etc.
  • How to set up affiliate accounts for your store
  • How to set up discount coupons and gift vouvhers
  • How to use customer product reviews
  • How to handle returns
  • How to set up multiple languages
  • How to set up multiple currencies that auto update
  • How to set up five different shipping methods
  • How to customise the checkout of your store
  • How to set up various payment methods e.g. PayPal, Bank Transfer, Cheques
  • How to add on additional functions to your store
  • How to set up additional users for your stores backend
  • How to install themes which can be changed at the click of a button
  • How to submit your stores sitemap to Google in a few clicks
  • How to backup and restore your store
  • How to use reporting functions
  • How to bulk email your clients directly from your store
  • How to upgrade your store if new functions and features become available

With hours and hours of video to watch at your leisure your sure to create a stunning website for your retail or wholesale customers to use. With the Step By Step guide and Stop Start flexibility of video learning you can master your store in this home study course in one day if you really wanted to.

Introduction

1
Overview

I would love to hear from you and I can be contacted via email if you have any queries or want to give me any feedback - info@startonlinehere.com

Security

1
General Advice On Protecting Your Device And Website

VIDEO CONTENTS: Advice on protecting your device, advice on protecting your website and general security advice.

Before you begin any project that involves downloading software, tools and transferring files between your PC and the Internet etc. I would highly recommend you watch this video for some helpful advice.

Hosting, FREE Domain Name For Life and FREE Cart

1
Website Hosting, Domain Name and Shopping Cart

VIDEO CONTENTS: Hosting account sign-up. Registering a FREE domain name, transfer existing or point an existing domain name to your hosting account. Automatically installing the FREE shopping cart software on your hosting.

*When selecting a hosting service, you should check to see that these server requirements are provided and installed on their web servers; Web Server (preferably Apache), PHP (at least 5.2), MySQL, Curl. These extensions must be enabled for Opencart to install and work properly on the web server.

2
Installing Shopping Cart From The Control Panel

VIDEO CONTENTS: In this video I’ll show you how to Install Opencart via your control panel.

If you have hosting already and just want to install Opencart, your hosting provider may have an Application Installer or App Installer as its commonly referred to, available to you via your control panel. This video tutorial shows how to install Opencart from Arvixe’s Control Panel or CPanel as its commonly referred to. This option would also apply to you if you forgot to click the auto install of Opencart when you opened your hosting account with Arvixe.

*When selecting a hosting service, you should check to see that these server requirements are provided and installed on their web servers; Web Server (preferably Apache), PHP (at least 5.2), MySQL, Curl. These extensions must be enabled for Opencart to install and work properly on the web server.

3
Manually Installing Shopping Cart Software

VIDEO CONTENTS: How to install Opencart manually using FTP.

*When selecting a hosting service, you should check to see that these server requirements are provided and installed on their web servers; Web Server (preferably Apache), PHP (at least 5.2), MySQL, Curl. These extensions must be enabled for Opencart to install and work properly on the web server.

Your Stores E-mail Account

1
Setting Up A Domain Specific E-mail Account

VIDEO CONTENTS: You will be shown how to set up a domain relevant email account e.g. ‘info@yourdomain.com’ or ‘sales@yourdomain.com’

Software Tour

1
Shopping Cart Walk Through

VIDEO CONTENTS: Walk through the front end of the demo store that comes down with your Opencart software.

Now that you have installed Opencart’s free shopping cart software on your hosting account, lets have a walk through the pre populated demo store so we can get to grips with the basics. In this video you will learn the basic layout and features of Opencart.

2
Admin Area Walk Through

VIDEO CONTENTS: Brief tour of Opencart’s Back-end or Admin Panel as it’s commonly referred too.

Demo Store

1
Removal Of Pre-populated Demo Store

VIDEO CONTENTS: Removal of the demo store including categories, products etc. that comes down with Opencart when we first install the software.

When you have explored the pre loaded Opencart demo store sufficiently and if you are like me you will be itching to get started with your own online store so what I’ll be doing is completely removing the contents of the demo store and starting with a blank canvas.

2
Setting Up Your Own Demo Store

VIDEO CONTENTS: Setting up a subdomain on your hosting account and installing an Opencart demo store of your own.

A great way to practise if your in unfamiliar territory is setting up your own demo store to run alongside your online shop so that you can play around with it, test functions and features etc. before applying the changes to your new store. This process involves setting up a subdomain so it’s really worth while looking at the video here Miscellaneous

System Setup

1
System Settings

VIDEO CONTENTS: Setting up store details, description & defaults including language, currency etc. Store banner/logo and general configurations.

Lets start making your website. Not every setting here is essential for now as you can revisit your system settings at any time and make changes as required. As each video is a stand alone tutorial we will be visiting the settings relevant to each lecture as we go along.

Catalog Setup

1
Categories and Subcategories

VIDEO CONTENTS: How to set up Parent Product Categories and Subcategories.

Now you can add a product category but as there are some optional options for the category that may need to be set up you can revisit the category later on via the relevant training video.

TIP: Just create one category for now as we may have to come back to the category to set up filters (refine search options) and a layout override.

2
Manufacturers

VIDEO CONTENTS: How to add brand names and logos to your site.

If you want you can add your suppliers/manufacturers brand name to your products which will enable your users to search your shop by brands.

Putting The Cart Before The Horse

1
Countries

VIDEO CONTENTS: Setting up Countries.

When building any ecommerce website you sometimes have to ‘put the cart before the horse’ by this I mean before you upload your products you may need to set up various options and settings such as size, colour, applicable taxes etc. depending on your specific product requirements. Also some of these settings & options may depend on other settings & options being done first such as the first option we need to select on our product upload page ‘Tax Class’ which would only be applicable if you were charging any taxes on your product. In order to set up your tax class you first need to set up your GEO Zones which needs to have Countries and Zones up to date prior to setup.

2
Zones

VIDEO CONTENTS: Setting up Zones.

Zones are primary subdivisions within a country and a country must be first set up as per the previous lecture before you can add zones. Examples of primary sub divisions are states, counties, shires etc.

3
Geo Zones

VIDEO CONTENTS: Setting up customised Zones for calculation of shipping and taxes known as GEO Zones.

*** *Please seek independent tax advice for your jurisdiction as I am NOT a tax advisor and the information in this video is for general training purposes only. ***

4
Taxes

VIDEO CONTENTS: Setting up relevant tax rates e.g. V.A.T., Recycling Fees etc.

When you have set up your GEO Zones you then can set up your applicable taxes. Generally you will probably be ‘to-ing and fro-ing’ from various settings until you get the configuration that best suits your store and products therein.

*** *Please seek independent tax advice for your jurisdiction as I am NOT a tax advisor and the information in this video is for general training purposes only. ***

5
Stock Statuses

VIDEO CONTENTS: Setting up of Stock Statuses and showing you where to use them.

Some settings are already pre-populated with options that may suit you such as Stock Statuses but you can always edit these if necessary.

6
Length Classes

VIDEO CONTENTS: Setting up of Length Classes and showing you where they are used.

7
Weight Classes

VIDEO CONTENTS: Setting up of Weight Classes and showing you where they are used.

8
Filters

VIDEO CONTENTS: How to set up filter groups for refine search purposed and how to set the filters up in your category pages.

Along with categories as a method of cataloguing your products you can set up refine search options for your users, particularly useful if you have a lot of products.

9
Filter Modules

VIDEO CONTENTS: How to set up filter modules (refine search box) on assigned pages and how to assign filters to products.

After you set up filters you will need to display a 'Refine Search' box for visitors to your site to avail of the search options so you will need to place a filter module on the page that you want the refine search options to be displayed.

10
Downloads

VIDEO CONTENTS: How to upload a downloadable product to your website and make it available as a product to your customers.

If you are selling a downloadable product or just supplying an instruction book etc. with your product you can make it a product or add it to your product catalog.

11
Attributes

VIDEO CONTENTS: How to add Attributes for your products.

Adding product attributes can enhance your users experience of your website especially for comparing products and well worth doing especially for preputial products.

12
Options

VIDEO CONTENTS: How to add Options for your products e.g. size, colour etc.

If applicable to your products adding options such as colour, size etc. can easily be done in various formats such as drop down menus, radio buttons, check boxes etc.

13
Layouts

VIDEO CONTENTS: Setting up Layouts and applying them to pages of your website.

Setting up layouts for the various pages on your store can be a great way to standardise the look of your shop and to minimise the effort it takes to change the look if you revamp at a later stage.

Adding Products

1
Adding Products

VIDEO CONTENTS: Inserting Products to your store in a search engine friendly fashion.

Now you should be ready to start adding a product. Not every setting is essential for now as you can revisit your products at any time and make changes as required. I would recommend just adding one product or a small amount of products until you have set up all the various options & settings that may be applicable to all your product range as a quick way of adding products is to copy similar products and edit them as opposed to adding new products from scratch.

2
Uploading Images The Easy Way

VIDEO CONTENTS: If you have all your product images here is a shortcut for uploading all the images in one go.

3
Exploring Marketplaces

VIDEO CONTENTS: Brief look at OpenBay Pro. OpenBay Pro allows you to integrate your eBay and Amazon accounts with your Opencart store.

4
eBay Display

VIDEO CONTENTS: Brief look at eBay Display. eBay Display allows you to display products you have on eBay on your Opencart store.

5
Profiles

VIDEO CONTENTS: Selling products by instalment payments or if your products are a subscription etc. then setting up profiles is the way to easily manage this.

6
Recurring Profiles

VIDEO CONTENTS: Viewing your Recurring Profiles and actions you can do from here.

Customers

1
Customers, Customer Groups and Banned IP

VIDEO CONTENTS: How to set up customer groups, edit users accounts and ban abusive users from your site.

You can set up as many customer groups as you like with Opencart e.g. your default may be ‘Retail’ and you may operate a ‘Wholesale’ side to your business or simply have group for a specific type of customer such as community group etc.

Customising Your Website

1
Welcome Module

VIDEO CONTENTS: Setting up a ‘Welcome’ message area on your site for text, images, video etc.

Customising your website with Opencart’s core modules will also enhance the user experience and are easily editable especially if you assign them to layouts. Not all modules may be required or relevant to your store but some are a must such as the Welcome Module.

2
Banners

VIDEO CONTENTS: How to create Banners with or without links.

Banners are another great way of making your store look professional and by creating banners you can speedily direct your customers to a specific product/s by assigning product links to the banner.

3
Banner Module

VIDEO CONTENTS: How to place Banners on your site.

4
Account Module

VIDEO CONTENTS: How to the Account Module to display on your site pages.

5
Bestsellers Module

VIDEO CONTENTS: How to set up the Bestsellers Module to display on your site pages.

6
Carousel Module

VIDEO CONTENTS: How to set up the Carousel Module to display on your site pages.

7
Category Module

VIDEO CONTENTS: How to set up the Category Module to display on your site pages.

8
Featured Module

VIDEO CONTENTS: How to set up the Featured Module to display on your site pages.

9
Latest Module

VIDEO CONTENTS: How to set up the Latest Module to display on your site pages.

10
Slideshow Module

VIDEO CONTENTS: How to set up the Slideshow Module to display on your site pages.

11
Specials Module

VIDEO CONTENTS: How to set up the Specials Module to display on your site pages.

12
Store Module

VIDEO CONTENTS: How to set up the Store Module to display on your site pages.

13
Affiliates

VIDEO CONTENTS: Viewing Affiliates sales and adding Affiliates commissions.

14
Affiliate Module

VIDEO CONTENTS: How to set up the Affiliate Module to display on your site pages.

If you intend to promote your store with the help of affiliates then you may also want to install the Affiliate Module to highlite the fact to site visitors.

15
Information

VIDEO CONTENTS: How to set up Information pages that can be used for any non product use within the site.

Information pages such as ‘About Us’, ‘Privacy Policy’, ‘Terms & Conditions’ etc. are something that get overlooked as unimportant on a lot of websites but don’t underestimate their value in terms of the amount of users that actually read them. If nothing else they may save you time replying to queries from users by having any relevant queries addressed in advance but if you do get any queries simply update your information pages with the information.

16
Information Module

VIDEO CONTENTS: How to set up the Information Module to display on your site pages.

Discounts And Gift Certificates

1
Coupons

VIDEO CONTENTS: How to set up Coupons to be used on your store for discounts.

Discount coupons for promotions etc. is another great way to get customers to your store.

2
Gift Vouchers

VIDEO CONTENTS: How to set up Gift Vouchers and Voucher Themes for your store.

Some customers may want to buy a gift from your store for a friend etc. but have difficulty in picking out something so the option of having gift vouchers enabled is a must in most cases.

Customer Reviews

1
Reviews

VIDEO CONTENTS: Looking at customer product reviews and moderating them before letting them go live on your site.

Setting up reviews so your customers can leave product reviews, which you can moderate before being made visible on your site will help future customers decide on products so well worth having.

Product Returns

1
Returns Settings

VIDEO CONTENTS: Configuring your system for product Returns.

You will most likely need to offer your customers a facility to return products that may be faulty etc. so you need to set up the system to handle returns.

2
Sales Returns

VIDEO CONTENTS: Looking at customer product Returns and how to deal with them.

Display Your Site In Different Languages

1
Languages

VIDEO CONTENTS: Setting up an additional Language for your Opencart store.

If you require your store to be available in different languages, Opencart can accommodate this and as many language packs are FREE it may give you a leading edge on your competition.

Multiple Currencies

1
Currencies

VIDEO CONTENTS: Setting up an additional Currencies for your Opencart store.

Setting up multiple currencies is another professional touch for any website and instantly shows visitors to your site that you are willing to ship to their location.

Shipping Setup

1
Weight Based Shipping

VIDEO CONTENTS: How to set up Weight Based Shipping and general overview of shipping.

There are several different shipping methods available with Opencart some even integrate with shipping companies. The most common shipping method for physical products is Weight Based Shipping whereby your customer pays for the cost of the shipping based on the weight of the product/s.

2
Flat Rate Shipping

VIDEO CONTENTS: How to set up Flat Rate Shipping.

3
Free Shipping

VIDEO CONTENTS: How to set up Free Shipping.

4
Per Item Shipping

VIDEO CONTENTS: How to set up Per Item Shipping.

5
Pickup From Store

VIDEO CONTENTS: How to set up Pickup From Store.

Checkout Setup

1
Order Totals

VIDEO CONTENTS: How to configure your Order Totals including Handling, Klarna and Low Order fees.

If you haven’t done-so already via the previous instructions in the various videos you will now need to set up your Order Totals to best suit your store needs.

2
Order Statuses

VIDEO CONTENTS: How to set up your Order Statuses.

Before setting up your payment method you will need to make sure that your order statuses are as per your stores requirements.

Payments Setup

1
PayPal Express Checkout

VIDEO CONTENTS: How to set up PayPal Express Checkout.

There are several payment methods available with Opencart. In this video I’m going to be showing you how to set up payments via PayPal Express Checkout.

2
Bank Transfer

VIDEO CONTENTS: How to configure your store to take payments via Bank Transfers.

Bank transfers or E.F.T. as they are commonly referred to is a popular method of payment but you may want to restrict this payment method to a particular Geo Zone as exchange rates and bank fees may be unfavourable.

3
Cheque/Money Order

VIDEO CONTENTS: How to set up your store to accept Cheque/Money Orders as a payment method.

Cheque/Money Orders is another method of payment but again you may want to restrict this payment method to a particular Geo Zone as exchange rates and bank fees may be unfavourable.

4
PayPal Checkout Button

VIDEO CONTENTS: How to add the PayPal Express Checkout Button to your checkout.

If you are using PayPal Express Checkout as a payment method you can add a PayPal Express Checkout Button to your checkout pages for a faster checkout process for your customers.

5
Amazon Payments Button

VIDEO CONTENTS: How to set up an Amazon Payments Button for your checkout pages.

If you are using Amazon Payments you could add an Amazon Payments Button to your checkout pages for a faster checkout process for your customers.

Add On's

1
vQmod

VIDEO CONTENTS: How to install vQmod and extensions via .

A very good add-on for Opencart is vQmod as there are numerous extensions, themes etc. than can be installed on your store without altering the code which in turn will leave your shop very easy to upgrade if and when you may need to.

Users

1
Users And User Groups

VIDEO CONTENTS: How to set up Users & User Groups and manage them.

If you are going to have multiple administrators of your website then you can find out how to set them up and you can also restrict their permissions as you see fit.

Further Customisation

1
Installing Website Themes

VIDEO CONTENTS: How to Install Themes for your Opencart store.

You are now almost there. You may feel the need to customise your shop a little more by getting a Theme for it. You can add several themes if you like and switch between them very easily e.g. Christmas, Valentines Day, St. Patrick’s Day etc.

Google

1
Google Sitemap

VIDEO CONTENTS: Get your site in Google by submitting a Site Map which will auto update.

Having an online shop is no good if you cannot be found in Google so add your site map to Google.

2
Google Base

VIDEO CONTENTS: Using Google Base to feed your stores information and products to Google via the automatic feed.

Basic Essentials

1
Backup And Restore

VIDEO CONTENTS: How to Backup and Restore your website.

Now you are ready for launch just one more video well worth watching Backup and Restore. First thing to do now is ensure your payment methods are out of Sandbox Mode then go to your System>Settings, click edit on your store, go to the Server tab, scroll down to Maintenance Mode and ensure NO is ticked here and your store is now live.

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